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Merchant Words

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Digital Shelf

Jumpstart your Amazon SEO research

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Collections

Create and store keyword lists

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Market Insights

Reach more buyers through the competition

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Learn more about Page 1 Products. See Tutorial

Page 1 Products

Top Products For Any Keyword

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Learn more about ASIN Plus. See Tutorial

ASIN Plus

Powerful reverse ASIN lookup tool

SEARCH WITH THESE EXAMPLES

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complementary keywords

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Learn more about Keyword Multiplier. See Tutorial

Keyword Multiplier

Related & complementary keywords

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THE MOST RELEVANT KEYWORDS ARE AT THE TOP OF THIS LIST


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October 24, 2019

Discover Highly Relevant Keywords With MerchantWords

We know finding the right Amazon keywords to improve your search ranking isn’t always easy. That’s why we developed a suite of tools to help you with your Amazon journey. Bayley from our marketing team walks you through how to use Keyword Multiplier, our Keyword History Panel, Page 1 Products and ASIN Plus to discover highly-converting keywords.

  • Keyword Multiplier: Provides you with related phrases and synonyms.

  • Keyword Search History Panel: This overview provides a year’s worth of search history and supply-side data for every keyword.

  • Page 1 Products: Easily view and compare ASINs on the first page of Amazon.

  • ASIN Plus: Spy on your competitors’ listings and view which keywords they’re ranking for with our reverse ASIN tool.

When performing Amazon keyword research, look for a variety of terms ranging from broad, top-of-the-funnel keywords to long tail, niche phrases. While these two types of keywords will have different search volumes, look for opportunity keywords where there are fewer sellers and room for you to find success.

Check out the video to learn what to look for when performing keyword research on MerchantWords and optimizing your listings.

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