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Merchant Words

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Market Insights

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THE MOST RELEVANT KEYWORDS ARE AT THE TOP OF THIS LIST


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Emerging Trends

SEE THE NEWEST SEARCHES

WHAT IS EMERGING TRENDS?

The Emerging Trends (ET) tool gives you an exclusive look at brand new searches on Amazon so you can find what is trending now.

Every month, 25-30 million unique keyword suggestions appear in the Amazon search bar. With MerchantWords, you can find all the new search terms before your competition. Discover product niches and trends by category or phrase; and spot the best stuff to sell online in the United States, United Kingdom, Germany, Japan, Australia, India, France, Italy, Spain, Canada, and Mexico.

HOW DO I USE THIS TOOL?

  1. To start using the tool, simply select the desired Category and Country from the dropdown menu.

  2. Once you make your selection, the data table will display the Top 20 Emerging Keywords along with their search volume, depth, and whether the search term is Brand New or Rediscovered. All displayed terms are for the selected category and country, sorted by greatest to least search volume.

  3. You can see all the keywords for any Category or Country by clicking on the blue "See The Full List for This Month" button. Clicking on the blue button will open a new window that allows you to dig deeper into your research.

  4. To search directly in the tool, click on an individual term, or enter a new phrase into the Emerging Terms search bar to display all the brand new and rediscovered keywords associated with that term.

WHY IS THE EMERGING TRENDS TOOL USEFUL?

Emerging Trends can help you capture new customers in a number of ways:

  • Boost SEO by adding new, relevant keyword phrases to listings and/or PPC campaigns

  • Discover new product opportunities

  • Track desired niche features to add to existing product

Let’s imagine you sell mango slicers on Amazon. All of a sudden, an unexpected new keyword phrase, "mango super duper slicer" starts getting searched over 50,000 times per month. With our Emerging Trends tool, you can now identify a new niche, and never-seen-before shopper search terms getting tons of searches like this, and take action on them immediately.

HOW DO I SEARCH WITHIN THE TOOL?

Have a hunch and want to investigate a specific trend?

Simply type in the search bar at the top of the page to find new and emerging keywords related to your search. It's the easiest way to capitalize on new product opportunities before they're trending!

Pro-tip: For best results start with a broad, top-of-the-funnel term.

WHAT ARE BRAND NEW AND REDISCOVERED KEYWORDS?

Brand New Keywords = These are brand new buyer search terms that have never seen before on Amazon. Get ‘em while they’re hot!

Rediscovered Keywords = These are the search terms that haven’t been seen in 12 months or longer and are now making a comeback. Think of them like the sequel to your favorite movie—but better.

HOW CAN WE HELP YOU?

Do you have additional questions? Click the blue chat button below or contact us at hello@merchantwords.com for further assistance.

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